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CI

Corporate Brand Philosophy

TKG

The new CI of TKG expresses a young and innovative image with the motif of ‘light’.
The intense and infinite impact emitted from the light symbolizes the leadership of TKG and illustrates in three intuitive concepts.

Dynamic Line
The first concept, “Dynamic Line” represents progressive vision of TKG of dynamically moving toward a sustainable future. Initials on diagonal create dynamic images and express confidence in actively responding to fast moving ‘market’ in future.

Connected Letter
The second concept, “connected letter”, is an expression of corporate culture of TKG which prioritize communication and has the value of coexistence and sharing. The interconnected TKG initial symbolize ultimate customer satisfaction, creation and sharing through open communication.

Gradient Color
The third concept, “Gradient Color” refers to the infinite possibilities of executives and employees and the potential of TKG to take one step further as a top tier company. It expresses the powerful impact of TKG to be shown to the world through images that are constantly expanding like lights emitted from various CI concepts.

Type of Logo

Default

TKG

Logo Graphic

TKG

Example of Group Logo Combination

Combination of Signature (Kor)

TKG

TKG

Combination of Signature (Eng)

TKG

TKG